Part of this effort was creating a commercial campaign that ran across streaming platforms such as Hulu as well as other online and out of home media outlets. Gummishot reached out to Dos Mundos to lead ongoing brand creative consultation as well as produce branded photo shoots, videos, sizzle reels, ad strategy and foundational designs for marketing materials. Our agency delivered full content strategies with copy and design systems that increased overall conversion significantly across email, socials and in-store retail efforts. We also delivered a full brand audit with persona segmentation and strategies that they are continuing to execute on with successful results.

ABOUT THE COMMERCIAL 

As part of our full-service branding and campaign work with Gummishot, we created a commercial (which has shorter versions developed for a variety of platforms) prior to the gummy’s launch—reflecting brand propositions, strategic messaging, creative production, video shoots, animation and branding developed by our team over three months.

PLACEMENT & USE: The various versions we created have been used successfully across out of home and digital media, as well as in B2B conversations.

• Streaming platforms such as Hulu
• Out-Of-Home  billboards
• Across the gauntlet of Social & Programmatic ads
• Investor & Board meetings
  Major Retailer Placement Pitches

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