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OUR CORE SERVICES

On-Point Creative & Future-Proof Brand Strategy.

Using our proprietary process, we combine creative direction, expert community experience design — to create future-proof brands that evolve adapt beyond color palettes.

01. Brand & CX Strategy

82% of consumers feel more positive about a brand after reading customized content

We successfully execute both B2B & B2C marketing for consumers across industries, focusing on both digital and traditional marketing. DIGITAL MARKETING
  • Email Marketing
  • Data Analytics
  • Social Media Optimization (SMO)
  • Content Marketing
  • Search Engine Optimization (SEO)
  • Conversion Optimization
  • Inbound x Outbound Marketing Strategy
BUSINESS DEVELOPMENT
  • Strategic Partnerships x Campaigns
  • Sales Deck / Pitch Strategy x Creation
  • Market Development
  • Expansion Strategy
  • Project Management / Business Planning
  • Networking
  • Workflow Strategy (essentially, we Marie Kondo your marketing processes)
PRODUCT MARKETING
  • SWOT Analysis
  • User Personas
  • Brand Audits x Positioning
  • Roadmapping
ADVERTISING STRATEGY
  • A/B Testing
  • Digital Display Ads
  • PPC (Pay-Per-Click)
  • Google Ads
  • Facebook / Instagram Ads
  • Pinterest Ads
  • LinkedIn Ads
  • Social Ads
  • Out Of Home ( billboards, etc.)
  • Ad Design
  • Video Ad Production
  • Campaign Implementation
Blog articles with more visual assets generate 2x more social media shared compare to articles without images.
70% of marketers are actively investing in content marketing. (HubSpot, 2020) (Source: https://www.hubspot.com/marketing-statistics)
93% of marketers say they’ve converted a lead into a paying customer due to video on social media. (Animoto Blog, 2018) (Source: https://www.hubspot.com/marketing-statistics)
54% of consumers would like to see more video content from brands they support.

02. Fractional CMO Services & 1-on-1 Consulting

Social media 47% company career website 21% and marketing and advertising 12% are the top three investments for growing an employer brand

  • Marketing Consulting
  • Brand Strategy
  • Business Development
  • Sales Deck / Pitch Strategy x Creation
  • Product Marketing
  • Copywriting
  • A/B Testing
  • Ad Strategy
  • Ad Implementation
  • Brand Audits x Positioning
  • SWOT Analysis
  • User Personas
  • Roadmapping

03. Brand Campaign Design & Storytelling

94% of people said they’d be highly likely to recommend a brand they were emotionally engaged with.

  • Copywriting
  • Pitch / Deck Strategy
  • Messaging
  • Positioning
  • Video
  • Creative Direction
  • Video Script Development
  • Storyboarding
  • Art Direction
  • Account Management
  • Product Management

BRANDING

  • Identity
  • Naming
  • Positioning
  • Brand Voice
  • Brand Book x Brand Standard Creation
Memorable logos are 71.6% more likely to get a positive response from consumers
82% of investors say name recognition is an important factor guiding them in their investment decisions.
The top 4 qualities people use to describe why they are loyal to a brand are cost, quality, experience, and consistency.
Presenting a brand consistently across all platforms can increase revenue by up to 23%
Brands with poor company branding pay 10% higher salaries
Over 70% of brand managers consider building an audience more important than converting sales
89% of shoppers stay loyal to brands that share their values
82% of consumers feel more positive about a brand after reading customized content.
61% of people are more likely to buy from companies that deliver unique content.
94% of customers are likely to show loyalty to a brand that offers complete transparency
 13% of consumers would pay 31-50% more for your products or services if they were under the impression that your business is making a positive impact on the world.
64% of women and 68% of men have felt an emotional connection with a brand.
59% of shoppers prefer to buy new products from the brands they trust.
Consistently presented brands are 3.5x more likely to enjoy excellent brand visibility than those with an inconsistent brand presentation.
 77% of B2B marketers say branding is crucial for growth.
Brands with poor company branding pay 10% higher salaries
43% of customers spend more money on brands they are loyal to.
94% of people said they’d be highly likely to recommend a brand they were emotionally engaged with.

Other Services

Video Production

PRE-PRODUCTION
  • Storyboarding
  • Concept / Script writing
  • Casting
  • Creative Direction
  • Set Design
PRODUCTION
  • Cinematography
  • Videography
  • Drone Videos
  • BTS Photography
  • Product Styling
  • Food Styling
  • Image / Wardrobe Styling
  • Producing
  • Directing
  • Set Styling / Props
  • Hair Make-up Artists
  • Full Production Crew
  • Sound Recording
POST-PRODUCTION
  • Motion Graphics Design
  • Video Editing
  • Sound Mixing
  • Voiceovers
  • Video Ad Plans & Rollout
Including Video on your website makes it 50x more likely to appear on the 1st page of a search engine results
Website visitors are 64% more likely to buy a product on an online retail site after watching a video
Including video in emails increases click through rates by 2-3x
When your intro email includes a video click through rates increase by an average of roughly 96% 
90% of users say that product videos help them in the decision process
75% of users visit the marketer’s website after viewing a video
50% of users watch business related videos on YouTube once a week
Videos increase people’s understanding of your product or services by 74%
Video is the #1 form of media used in content strategy, overtaking blogs and infographics. (HubSpot, 2020)
20% of people will read the text on a page, but 80% of people will watch a video.(Source: https://www.hubspot.com/marketing-statistics)
More than 50% of consumers prefer video content over other forms of content such as emails, social, and blogs (hubspot )
Video drives a 157% increase in organic traffic from SERPs. (Wordstream, 2018)
Video marketers see a 54% increase in brand awareness with their content among audience members. (source ) (Source:
Video marketers are said to get 66% more qualified leads yearly than those who don’t focus on video. (OptinMonster, 2019)
Having a video thumbnail in the search results can more 2x your search traffic. source
93% of marketers say they’ve converted a lead into a paying customer due to video on social media.
72% of people will watch the video to learn about a product or service rather than read the text. (HubSpot, 2019)

Social Media

  • Social Media Strategy
  • Social Media Content Production
  • Customer Engagement
  • Campaign Creation
  • Grid Design
  • Brand Partnerships
  • Influencer Collaborations
90.4% of Millennials, 77.5% of Generation X, and 48.2% of Baby Boomers are active social media users
82% of people are more likely to trust a company whose senior executives actively use social media.
 7 out of 10 hashtags on Instagram are branded.
73% of small businesses invest in social media marketing as part of their branding efforts.
64% of consumers purchase a product after watching a branded video on social networks.
An average of 3 hours are spent per day per person on social networks and messaging (Globalwebindex, 2019).
73% of marketers believe that their efforts through social media marketing have been “somewhat effective” or “very effective” for their business (Buffer, 2019).
54% of social browsers use social media to research products (GlobalWebIndex, 2018)
71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family (Lyfemarketing, 2018)
 49% of consumers claim that they depend on influencer recommendations on social media to inform their purchasing decision
 91% of all social media users access social channels via mobile devices. Likewise, almost 80% of total time spent on social media sites occurs on mobile platforms (Lyfemarketing, 2018).

Photo Production

  • Production Coordinating
  • Creative Direction
  • Set Design / Styling
  • Hair Make-up Artists
  • Concept
  • Casting
  • BTS
  • Portrait Photography
  • Product Photography
  • Commercial Photography
  • Food Photography
  • Alcohol x Beverage photography
  • Product Styling
  • Food Styling
  • Image / Wardrobe Styling
Articles with quality images get 94% more total views.

Design

  • Graphic Design
  • Packaging Design
  • Print Design
  • Event Design
  • Merch Design
  • Retail x Space Styling
  • Publication Design
93%  of marketers said design was very important to their marketing strategies. (source)
Color improves readership by 40% comprehension by 73% and learning by up to 78%
Images deliver a 650% higher engagement rate than plain text posts
40% of Marketers said ORIGINAL graphic design was the #1 visual content that helped them reach their marketing goals in 2019

Website Design & UX

  • Web/UX Design
  • Web Development
  • SEO
  • Mockups
  • App Design
48% of people surveyed by Tyton Media said that the website design of a business was their number one factor in determining the credibility of that business.
Over the span of 10 years, companies with a strong design outperform companies with a weak design by 219% on the S&P Index (a stock market index)
STUDY DONE BY ADOBE

© 2023 Dos Mundos Creative, LLC

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