the project
Brand Refresh: Logo, Colors, Font System
A world where fossils and fire exists, the logotype was inspired by the organic shapes found in nature specifically fossils and the fire that breathes life into jewelry making. The logotype was created with taking on an organic approach to forming the letters resulting in hand drawn letters. The sun rays was a nod to fire, community, confidence, and joy emitting from the heart of the NB brand.
At its core, the Nina Berenato logo is a nod to fossils and the process of jewelry making. The logo is bold, modern, and imperfectly perfect, with supporting sun rays as a personal touch to those who embody the positive, empowering jewelry attitude.
Aligned their brand system, toward a refreshed modern look that mirrored the brand’s growth.
SUCCESS : The… TBD
Each piece of Nina Berenato’s collection is handcrafted by Nina and her all-girl team in Austin, TX. From her humble beginnings as a metalsmith’s apprentice in Brooklyn to outfitting fashion-forward celebrities like Beyonce, Megan Thee Stallion, Lizzo and Angelina Jolie, it’s obvious that Nina walks through life with her eyes open, bringing a one-of-a-kind vision to each design. A large part of Nina Berenato’s brand identity rests on the designer’s goal to use her gift for design to make the women In her community feel powerful, beautiful and capable of anything.
✹SERVICES✹
brand refresh
Brand Refresh: Logo, Colors, Font System
A world where fossils and fire exists, the logotype was inspired by the organic shapes found in nature specifically fossils and the fire that breathes life into jewelry making. The logotype was created with taking on an organic approach to forming the letters resulting in hand drawn letters. The sun rays was a nod to fire, community, confidence, and joy emitting from the heart of the NB brand.
At its core, the Nina Berenato logo is a nod to fossils and the process of jewelry making. The logo is bold, modern, and imperfectly perfect, with supporting sun rays as a personal touch to those who embody the positive, empowering jewelry attitude.
Aligned their brand system, toward a refreshed modern look that mirrored the brand’s growth.
Through our optical lift of the brand zelf. has gone from struggling for over a year to (a) close their 1st brand and (b) build out their advisor board — to , within just a few months of launching our work together, having an A-list advisor roster and some of TikTok’s most exciting brands. They also just launched their next round of funding this week and are closing in on meeting their goal.
Brands Including:
Advisory Board Including:
Each piece of Nina Berenato’s collection is handcrafted by Nina and her all-girl team in Austin, TX. From her humble beginnings as a metalsmith’s apprentice in Brooklyn to outfitting fashion-forward celebrities like Beyonce, Megan Thee Stallion, Lizzo and Angelina Jolie, it’s obvious that Nina walks through life with her eyes open, bringing a one-of-a-kind vision to each design. A large part of Nina Berenato’s brand identity rests on the designer’s goal to use her gift for design to make the women In her community feel powerful, beautiful and capable of anything.
Our customers love the rebrand and we have gotten so many positive comments about the new logo. We have received so many DMs letting us know how it feels "so us" which we love!
