April 8-12, 2024

Data Dump #10: AI, Rental Renovation & Eclipse Tourism 🍟🤖🏡🌑

Hey Data Devotees! It’s time for DMC Data Dump #10, where we share industry tidbits that have caught our eye recently.  We’re now one week past the Total Eclipse (of Our Hearts), but that’s not the only thing on our radar from last week! ☀️🌑

🍟 Smell-O-Vision Returns: McDonald’s Netherlands is taking advertising to a new sensory level, using scent to tempt your taste buds in their latest campaign. It’s a whole new way to say “I’m lovin’ it.” 

🤖 AI vs. Academia: Wired reports on the clash between generative AI and Turnitin, the anti-plagiarism tool. As students turn to AI for papers, Turnitin evolves to catch them. It’s the modern-day cat-and-mouse game. 

🕹️ Pocket Monster Piracy: The Verge reports on the arrest in Japan over hacking Pokémon games, spotlighting the ongoing battle between game developers and unauthorized modders. 

🏡 Millennials Get Crafty: Locked out of the housing market, millennials are turning rentals into dream homes, says Business Insider. It’s all about renovating, not relocating, as they make their mark without the mortgage.

🌑 Eclipse Tourism Soars: Vox shines a light on the shadow cast by the 2024 solar eclipse, sparking a tourism boom across Texas, Vermont, and New York. When the day goes dark, the wallets open wide. 

And now just for fun…

😂 Eclipse Internet Reactions: Mashable captures the eclipse’s online buzz, where humor and awe eclipsed everyday internet chatter all week. (We see you, @NASAMoon)

Which of these trends are you most interested in? Drop your thoughts below!

#DMCDataDump #TrendSpotting #Innovation #ConsumerBehavior #Scentvertising #AIAcademics  #RentalRevamp #EclipseEconomy

 
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