June 17-21, 2024

DMC Data Dump #17: Creativity at Dunkin’, Walmart’s Gen Z Play, Adobe’s AI Surge, and More 🍩🛍️🎨

Hello Innovators! It’s time for DMC Data Dump #17, where we zoom in on the latest marketing moves and digital disruptions. Here’s what’s buzzing in the biz this week.

🍩 Dunkin’ Dives Into Creator Culture: Dunkin’ is utilizing some familiar faces to sprinkle some fresh flavor into their summer campaign—their summer “interns” are ready to show their “Big Dunkin’ Iced Energy”. 

👖 Walmart Woos Gen Z: Walmart relaunches its No Boundaries label on Roblox, tapping into Gen Z’s digital playground for a fashion-forward future. 

💡 Adobe’s AI Attraction: Adobe stock jumps 15% as customers flock to their generative AI services, proving creatives are ready to pay for cutting-edge tools. 

🍪 Cannes Cookie-less Solutions: Amazon steps into the spotlight at Cannes 2024 with a new cookie-less solution, while WACL calls for better representation of women.

🎬 Netflix’s House of Entertainment: Variety reveals Netflix’s plan to blend dining, shopping, and entertainment in one complex. Is this the new face of streaming? 

📱 TikTok’s New Rival: ByteDance challenges Instagram with Whee, a new app that’s all about short-form fun. Will it spin the social scene? 

That’s the wrap on this week’s top stories! Which innovation caught your eye? Share your thoughts and let’s explore these trends together.

#DMCDataDump #MarketingInnovation #DigitalTrends #CreativeStrategy #SocialMediaEvolution #DunkinCreators#Cannes2024 #NetflixExpands #ByteDanceWhee #AdobeAIGrowth#WalmartGenZ

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