DMC Data Dump #16: AI-Driven Ads, Privacy Paradox, NBA’s Digital Play, and More 📲🔒🏀

Hello Innovators—in today’s Data Dump we’re highlighting the freshest stories shaping the realms of advertising, media, and tech. Here’s the lowdown on this week’s essential reads.

📲 WhatsApp’s AI Edge: Meta’s WhatsApp is leveling up with AI-driven ad targeting for businesses, courtesy of a new partnership. Get ready for hyper-personalized ads on your chats. 

🏀 NBA’s Streaming Slam Dunk: The NBA is shooting for a digital swish, exploring media rights with Amazon and YouTube. Will they score a win for sports streaming? 

🚀 Ad Growth Forecast: Brian Wieser’s crystal ball on US ad growth reveals three crucial insights for 2024. Where’s the ad world heading? 

🎢 Benlabs’ CEO Shuffle: After a bold (failed) AI SaaS experiment, Benlabs names a new CEO amidst major staff layoffs. It’s a rollercoaster in the AI startup scene. 

💻 Publishers’ Pulse Check: Digiday checks the pulse on H1 ad spending in digital media. Are the numbers beating expectations or flatlining? 

😴 AI Letter Fatigue: OpenAI’s open letter has the tech community talking about the risks of AI fatigue. How much AI is too much AI? 

🤝 Reddit & Google’s AI Deal: Reddit inks a content licensing deal with Google. What could this mean for the future of AI-generated content? 

💸 Fintech’s Female Focus: Forbes spotlights how fintech boosts economic equity for women worldwide. A financial revolution powered by inclusion. 

That’s your digest for the week! Which story do you think will leave the biggest mark? Drop your thoughts below and let’s dive deeper into these developments.

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