UberEats

X

A Taste of Koko

Authentic Brand Storytelling.

This is one of our favorite projects we have worked on because of the story it tells. We were so excited to continue to work with our favorite austin food blogger and all-around wonderful #bossbabe JaneKo to tell a different type of influencer story for the collaborative video with UberEats. We worked with Jane to conceptualize a more meaningful way that UberEats can effect the day-to-day and decided to document her virtual date night with her boyfriend Eric. Their story of the long-distance relationship struggle is incredibly relatable and we were touched to be the ones to help her tell it. For the full article and recipe check out the full post on A Taste of Koko. WATCH VIDEO ➞

Jane (more commonly known as Koko) is the blogger behind A Taste of Koko, Austin’s top food and travel blog featuring the hottest restaurants and weekend getaways. She strives to inspire your inner foodie by guiding you to the most delicious finds in the city through mouth-watering food photography. A Taste of Koko is the official restaurant expert for Visit Austin TX.

Launched in 2010, A Taste of Koko has been featured in The Huffington Post, NBC’s iVillage, The Austin Statesman, Austin 360, Austin Woman Magazine, CultureMap, KXAN, Eat St., and more. A Taste of Koko has worked with numerous brands which include, but not limited to IKEA, Uber, KitchenAid, AT&T, Carnival Cruise Lines, Booking.com, PayPal, Lenovo, and more. She has been a speaker at South by Southwest (SXSW), Texas Conference for Women, BlogHer Food, University of Texas Austin, Google, and Whole Foods Global on entrepreneurship and social media. She also hosted the largest food crawl in Austin during SXSW with over 20,000 participants.

 

ABOUT UBEREATS

UberEATS is an on-demand meal delivery service powered by the Uber app. It is one of the first expansion products by Uber Technologies Inc., the technology platform that connects drivers and riders, and utilizes its existing network to deliver meals in minutes.The online food ordering service partners with local restaurants in selected cities around the world and allows customers to order meals using the Uber smartphone application. Delivery time is claimed to be 10 minutes or less.

UberEATS teams up with restaurants in different cities to offer a range of cuisines. The participating restaurants feature “signature dishes” that change daily.The delivery service has also featured pop-up restaurants with local celebrity chefs that do not have physical restaurants.Celebrity Chefs, like Michael Mina have partnered with UberEATS to promote their food.”

Play Video

BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO // BRAND VIDEO //

Dos Mundos Creative has been an excellent brand partner of ours for the past several years.

Under Kana Livolsi's leadership, their agency's hard work, dedication and ability to work collaboratively has helped our team achieve many of its goals.

A Few #s from our SOCIAL MEDIA x MARKETING EFFORTS

Real Results.

1,316% + AVG. ↑ To website in < 3 months.

2.8x AVG. ↑ in New Audience reached each month.

Breakdown x results

Solutions.

Through our Efforts, we were able to significantly increase acquisition rate for streaming site x raise the make brand more approachable x inclusive, while maintaining the high-ed appeal of a luxury brand.

Go-To Market Strategy

Starting from a higher level — we knew the overall storytelling of Greer Image Consulting had to be tightened up to accompany the very genuine and powerful pillars that the brand was built on. Beyond leading the user or client through a simple menu of Raquel’s offerings, we needed to make them feel the same way they would after spending 30 minutes IRL with this boss babe: empowered, understood, and ready to get out there.

 

Brand Video

Including Video on your website makes it 50x more likely to appear on the 1st page of a search engine results. It also just looks really damn good. One of our first approaches for this project was to bank a solid amount of B-roll footage that we could splash across the Greer Image Consulting landing page. We knew that we wanted to capture the more human and textural/colorful moments that make up a typical styling session with Raquel.

 

Editorial Photography

From the jump, elevating the photography style for Greer Image Consulting was a huge priority. Each image, whether pushed to social or used as elements on the website, was a chance to dive even deeper into Raquel’s abilities. The key here was to capture more of Raquel’s very happy — and confident — clientele, as well as giving Raquel her own spotlight as well.

Web Refresh. 

After building our repertoire of assets for the next phase of Greer Image Consulting, it was time to let them be seen, and to drive each potential client further towards their own moment of self-love in fashion. Our team reworked the overall web flow and visual design of Raquel’s website to bring her style to the screen. We knew a more editorial and overall high-end web structure would not only clean up the site aesthetically, but simplify the path to inquiry that each user would have to navigate.